Fertilizer Retailing Guide

The guide is for all fertilizer retailers whether they are independent merchants or work for cooperatives or government agencies. The text consists of answers to questions asked by a retailer. The topics discussed include advice on running a fertilizer business, with particular emphasis on ways of controlling costs, the economics of using fertilizers, ways to promote fertilizer sales, characteristics of fertilizers, storage and handling and the application of fertilizers. This guide is an update of the 1990 version of the FAO ‘Fertilizer Retailing Guide’. This English version addresses in particular the retailers of the sub-Saharan African region.