10 Social Trends That Could Shape Our World by 2030

An important part of the IFA2030 strategic review process is to consider how the world may change in the run up to 2030 and beyond and the impact this might have for the fertilizer industry. How society might change is one of the most important factors under consideration in the four future scenarios. From trade and finance to diets and agriculture, here are 10 social trends that could have a considerable impact on the world (and the fertilizer industry) in 2030:

China will be the world’s largest economy

Will China replacing America as the biggest economy see more products created for Chinese tastes? What will be China’s cultural influence? Will the Chinese diet become more popular worldwide?
Source

34 countries will have ‘super-aged’ populations

Who will look after all these elderly people and what impact will they have on economic growth? How will an elder population affect food consumption patterns? Will micronutrient rich fertilizers aimed at improving the health of older people become widespread?
Source

41 megacities will collectively contain 9% of the world's population, with all but one in Asia or Africa

What food will an increasingly urbanized Asian and Africa want to eat and where will it come from? How will the nutrition needs of megacities be met? What impact will these megacities have on sustainable food production?
Source

The global middle class will number about 4.9 billion people, around 66% of whom will live in Asia, and 80% in what is currently considered the developing world

What impact will an even bigger middle class have on dietary trends and agriculture? What will the new middle classes in developing countries want to eat and where will it come from?
Source

60% of the world's population will live in urban areas due to rapid urbanization

How will the world’s growing urban population be fed? What will be the effect on farmers and rural areas? Will urban food production become common?
Source

Automation could have replaced up to 800 million jobs worldwide

How will automation, big data, AI and robotics change daily life? Which jobs or sectors will be seeing growth or will be most affected? What impact will automation have on food production and distribution?
Source

India will have overtaken China as the most populous country

How will India feed itself? Will the vegetarian diet of many Indians have an impact on global food production and trends? What impact will the changing climate have on Indian agriculture?
Source

Developing countries will account for an estimated 57% of global GDP by 2030

What will consumers in developing countries want to spend their money on? What impact will higher GDPs have on agriculture and fertilizer use? Will more developing countries switch to dairy and meat heavy diets?
Source

The world population is expected to be 8.6 billion people, from 7.6 billion today

How will the extra billion people be sustainably and healthily fed? What strain will the increased population put on the world’s resources? How will the world deal with even more hidden hunger?
Source

65% of children entering primary school in 2016 will work in completely new job types that don’t currently exist

What will be the jobs of the future? Will technological innovation create disruptive new industries? What new farming and food production jobs might we expect to see?
Source