2013 IFA Communications Workshop
Paris, France, 21-22 January 2013
As was mentioned during the Executive Committee and Council meeting, IFA organized a communications workshop on January 21-22 in Paris. As many IFA members stressed in their response to the membership survey that they would like IFA to redouble its communications efforts, we were keen to have the input from your companies and of companies in your respective regions join us for what will be a strategic discussion on IFA communications plan for 2013-14.
WORKSHOP DOCUMENTS - RESERVED FOR IFA MEMBERS
> Agenda
> Concept Note - IFA Communicators’ Network - Proposal for improved governance and management
> Organigram of the communication network
> Communication workshop slides
> Reputational analysis - Media Perception of the Fertilizer Industry and Related Issues, 2009 / 2010
> Issue matrix template, TFI November 2012
> Issue priorizitation, CFI 2012
> Session 2 - Mark Cryans, Fertilizers Europe - Priority issues
> Session 3 - Terry Roberts, IPNI - Strategic Communications Campaign on Nutrient Stewardship/4Rs
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